Discussion, market and new opportunities for rental
On 24 and 25 September 2026 we attended the 34th Assodimi/Assonolo Congress at the PalaVerdi, Parma, one of the most important events for those working in the world of professional rental, machinery distribution and business services.
For Macchedil this is a particularly important event because we are taking part in two capacities: as members of Assodimi/Assonolo, working every day in the sale and rental of equipment for the construction and industrial sectors, and as exhibitors and sponsors through the brand Cannoni Conrad, our range of dust suppression cannons for dust suppression and cooling.
The market is changing, including in the field of dust suppression
We went to Parma to meet rental companies, distributors and industry professionals, but above all to talk about a topic that has become increasingly relevant in recent years: the role of the dust suppression cannon within a modern rental fleet.
For a long time, the dust suppression cannon was regarded as a niche product, purchased only by large specialist companies or occasionally requested during the summer months.
Today, the situation is completely different.
Environmental regulations, growing concern for workers’ health and the increase in construction sites within urban areas have made dust control a practical, day-to-day necessity. Demolition work, environmental remediation, recycling plants, quarries, waste management and the handling of materials generate dust all year round, not just during the warmer months.
For the rental company, this means one very simple thing: demand exists and continues to grow.
Why add a dust suppression cannon to your fleet
The question we are asked most often by rental companies is a simple one:
“Is it really worth investing in a dust suppression cannon?”
Our answer is yes, especially if the product is designed with the actual needs of the rental industry in mind.
A dust suppression cannon must be easy to transport, quick to set up, simple to use and inexpensive to operate. If it requires large quantities of water, high power consumption or dedicated transport for each move, it inevitably becomes less attractive to the rental company.
That is why we have developed the range Cannoni Conrad with a very clear philosophy: to produce compact, robust and ready-to-use machines.
Our cannons are designed to:
- be easy to move around on site;
- reduce water consumption;
- limit energy demand;
- adapt to a wide variety of operational contexts;
- enable intelligent adjustments to the spray;
- direct water and air only where necessary.
The result is a machine that operates efficiently without waste and can be used in a wide variety of applications.
We are in the rental business ourselves: we know these needs from the inside.
A machine that can be used all year round
One of the main misconceptions we continue to come across concerns the supposed seasonality of the product.
In fact, the dust doesn’t stop with the arrival of autumn or winter.
Demolition, aggregate sorting, crushing, waste recovery and material handling operations continue throughout the year, meaning that there is a constant need to control fugitive emissions.
Added to this is a second, rapidly growing market: the cooling sector.
In recent years, misting systems have been used at concerts, festivals, public events, sports venues, town squares and spaces designed to accommodate large numbers of people. Frequent heatwaves are making these applications increasingly widespread and attractive, including from a rental perspective.
For those who have a machine in their fleet, this means significantly expanding the opportunities for use and increasing the annual utilisation rate.
A sustainable and profitable investment
From an economic point of view, the dust suppression cannon is a particularly interesting category.
The daily hire rate may be comparable to that of some machines traditionally found in a fleet, such as mini-excavators, but with a significantly lower initial investment.
In many cases, the capital required to purchase a professional dust suppression cannon is up to four times lower than that for other equipment commonly found in rental fleets. This enables a return on investment to be achieved more quickly, with particularly attractive profit margins.
Meeting the industry in Parma
During the 34th Assodimi/Assonolo Congress we had the opportunity to talk with rental companies from all over Italy and to show our design philosophy up close.
For us, the key focus is not simply selling a machine, but helping rental professionals to identify new business opportunities, expand their range of services and meet the needs that are becoming increasingly common on construction sites, in industrial plants and at public events.
At the stand of Cannoni Conrad we talked about dust suppression, cooling and the opportunities this product category offers rental fleets.
Want to add a dust suppression cannon to your rental fleet?
